Joseph Danny

LeadsOnline Conference Banner Concepts (2021)

Graphic Design Print Design

LeadsOnline's suite of features, used by law enforcement agencies nationwide, finds relatonships between stolen property and suspects.

For the 2021 to 2022 conference banners, I wanted to experiment with bold coloring and direction (or motion) in the designs. The banners feature key phrasing (e.g., "Find people, property, patterns") used in accompanying marketing materials.

I designed a geosphere element as an abstract representation of the many intricate connections made by the LeadsOnline platform.

The company logo was intentionally excluded in order to maximize the visual weight (and mystique) of the wording.

LeadsOnline conference banner concept designs Geosphere graphic asset sketch Geosphere graphic asset sketch Geosphere graphic asset sketch Geosphere graphic asset final